It is the first immersive Obstetric ultrasound experience in the World.

You dont just come for an Ultrasound scan with USBF, we provide you with an experience that walks you through the development of baby.

Walk around our Pregnancy Journey exhibition and see in detail the process baby is taking when growing.

Using Augmented Reality its like being in the womb with baby.

This provides unrivalled engagement between patients and service providers, immersive engagment providing unparralled education and information on every aspect of the service.

Interactive and Immersive Pregnancy Journey

See how your baby will grow through each of your trimesters by having a go at our interactive pregnancy timeline.

We utilise Augmented Reality (AR) to give you a unique experience whilst educating you on what to expect throughout your pregnancy journey.

You will educated on the differing stages of the journey,
  1. Fertilisation
  2. The evolution of the baby in the womb
  3. In parallel interactive parents familiarisation experience including maternity room and apparatus introduction
  4. Viewing Labour in Augmented Reality.
It will be a full an comprehensive crash course in what to expect during pregnancy

Your pregnancy journey

See how your baby will grow over the next few months of your journey into childbirth.

First Trimester (Weeks 1 - 12)

Early on in your pregnancy, your baby will be smaller than a strawberry, however, it will start growing quickly over the next few trimesters.

Week 4

Week 8

Week 12

Second Trimester (Weeks 13 - 26)

Week 14

Week 18

Week 24

Third Trimester (Weeks 27 - 40)

Week 27

Week 35

Week 40